Jerry Greenfield Quotes

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Business can be a source of progressive change.

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So much business is based on the belief that we should do whatever we can within legal limits to make as much money as we can. Ben & Jerry's was based on values, and we try to operate a business that not just sells ice cream but partners with all our stakeholders - whether that's suppliers or customers - to bring about a more sustainable world.

Tags: | Jerry Greenfield,Money,World,Legal,

It's good to stand for something, to believe in something and base your business on values.

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Businesses typically look at issues like price, quality, time of delivery. They don't often think about social and environmental impact because they're focused on their financial bottom line.

Tags: | Jerry Greenfield,Time,Quality,Impact,

Businesses can lead with their values and make money, too. You don't have to simply be purely profit-driven. You can integrate social and environmental concerns into a business, be a caring business, be a generous business and still do very well financially.

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Look at your business and the activities that you undertake. Then, start to think about not just your economic concerns, but about social and environmental impacts that businesses have.

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Ice cream is the perfect buffer, because you can do things in a somewhat lighthearted way. Plus, people have an emotional response to ice cream: it's more than just food. So I think when you combine caring, and eating wonderful food, it's a very powerful combination.

Tags: | Jerry Greenfield,Caring,People,Powerful,

So much business is based on the belief that we should do whatever we can within legal limits to make as much money as we can. Ben & Jerry's was based on values, and we try to operate a business that not just sells ice cream but partners with all our stakeholders - whether that's suppliers or customers - to bring about a more sustainable world.

Tags: | Jerry Greenfield,Business,Money,World,

So much business is based on the belief that we should do whatever we can within legal limits to make as much money as we can. Ben & Jerry's was based on values, and we try to operate a business that not just sells ice cream but partners with all our stakeholders - whether that's suppliers or customers - to bring about a more sustainable world.

Tags: | Jerry Greenfield,Business,World,Legal,

Jerry Greenfield

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